How and To Whom Is My Information Shared
The Services are designed to help you share information with others. As a result, much of the information generated through the Services is shared publicly or with third parties.
Public Bitly Activity Information:
Much of your activity on and through the Services is public by default. This includes, but is not limited to:
- Unshortened URLs you have shortened, their corresponding shortened URLs, the time and date those URLs were shortened, and metrics and analytics information for your shortened URLs, as described above;
- Aggregate non-personal information about what Bitly links you have clicked on and associated metrics and analytics information, as described above; and
- Any Bundles you have created, along with content added to those Bundles, if you have elected to make those Bundles public.
For registered users, some of this information is publicly accessible through a unique URL, which that user can make non-public through his/her Account settings when he or she is logged in. Removing access to the unique URL does not, however, make this information non-public, and it may still be accessible through other means, such as Bitly’s API services.
Please also remember that if you choose to provide Personal Information using certain features of the Service, then that information is governed by the privacy settings of those particular features and may be publicly available. Individuals reading this information may use or disclose it to other individuals or entities without our control and without your knowledge. Therefore, we urge you to think carefully about including any specific information you may deem private in content that you create or submit through the Service.
IP Address Information:
While we collect and store IP address information, that information is not made public. We do at times, however, share this information with our partners, service providers and other persons with whom we conduct business. We may share hashes of your IP address with other third parties, but these hashes cannot feasibly be reversed into the IP addresses themselves or linked to you individually.
Information You Elect to Share:
We share Aggregate Information with our partners, service providers and other persons with whom we conduct business, in order to do product development, marketing optimization and research, and other kinds of services. We share this kind of anonymous statistical data so that our partners can understand how and how often people use our Services and their services or websites, which facilitates improving their services and online marketing, and how Bitly interfaces with them.
Email Communications with Bitly:
As part of the Services, you may occasionally receive from Bitly email and other communication relating to your Account. These emails will only be sent for purposes important to the Services, such as password recovery.
User Profile Information:
User profile information including your username, Twitter account name and Facebook account name (to the extent you have linked your Account with those services), and other information you enter may be displayed to other users to facilitate user interaction within the Services. Users’ email addresses will not be directly revealed to other users by Bitly.
Information Shared with Agents of Bitly:
We employ and contract with people and other entities that perform certain tasks on our behalf and who are under our control (our “Agents”). We may need to share Personal Information with our Agents in order to provide products or services to you. Unless we tell you differently, our Agents do not have any right to use Personal Information or other information we share with them beyond what is necessary to assist us. You hereby consent to our sharing of Personal Information with our Agents.
Information Disclosed Pursuant to Business Transfers:
In some cases, we may choose to buy or sell assets. In these types of transactions, user information is typically one of the transferred business assets. Moreover, if Bitly, or substantially all of its assets, were acquired, or in the unlikely event that Bitly goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Bitly may continue to use your Personal Information as set forth in this policy.
Information Disclosed for the Protection of Bitly and Others:
Bitly also reserves the right to access, read, preserve, and disclose any information as it reasonably believes is necessary to (i) satisfy any applicable law, regulation, legal process or governmental request, (ii) enforce these Terms of Service, including investigation of potential violations hereof, (iii) detect, prevent, or otherwise address fraud, security or technical issues, (iv) respond to user support requests, or (v) protect the rights, property or safety of Bitly, its users and the public. This includes exchanging information with other companies and organizations for fraud protection and spam/malware prevention.
Information We Share With Your Consent:
Except as set forth above, you will be notified when your Personal Information may be shared with third parties, and will be able to prevent the sharing of this information.