Contemplating a Beverage Manufacturer relationship with a Distributor in a fixed Territory


Contemplating a Beverage Manufacturer relationship with a Distributor in a fixed Territory

THIS AGREEMENT IS MADE AS OF THE ___ DAY OF ________________, 20__,

by and between ______________________, (hereinafter referred to as “Manufacturer”) a _____________________ organized and existing under the laws of _____________________, with its principal place of business at __________________________, and ____________________, (hereinafter referred to as “Distributor”) a ________________ organized and existing under the laws of ____________________, with its principal place of business at _____________________;


When used in this Agreement, the following terms shall have the meanings indicated. The meanings shall be applied whether the singular or the plural form of the term is used. "Beverages" means the goods described in the attached Exhibit A, and includes any special goods supplied by Manufacturer and used in connection with the operation of the "Goods". Beverages may be deleted from or added to Attachment A and Manufacturer may change the specifications, ingredients, design and marketing at its sole discretion at any time by written notice of such changes to Distributor. Each change shall become effective within five (5) days following the date notice thereof is mailed to Distributor. "Affiliate" means any company controlled by, controlling, or under common control with Manufacturer. "Agreement" means this agreement, and the Exhibits, together with all amendments thereto. "Attachment" means any form or exhibit attached to this agreement. "Customer" means any person who purchases or leases Products from Distributor. "Delivery Point" means Distributor's facilities located at _________________________________. "Goods" means thoseitems described in Exhibit A. Goods may be deleted from or added to Exhibit A and their specifications and design may be changed by Manufacturer at its sole discretion at any time by mailing written notice of such changes to Distributor. Each change shall become effective within five (5) days following the date notice thereof is mailed to Distributor. "Products" means Goods, Beverages, and Marketing Equipment. "Marketing Equipment" means all parts and components of the Goods and/or any special devices used in connection with the maintenance, marketing, storage or display of the Goods. Manufacturer declares that a complete list of Marketing Equipment is set forth in Attachment C. Marketing Equipment may be deleted from or added to Attachment C and their specifications and design may be changed by Manufacturer at its sole discretion at any time by mailing written notice of such changes to Distributor. Each change shall become effective within five (5) days following the date notice thereof is mailed to Distributor. "Specifications" means those specifications set forth in Attachment D. "Territory" means the following geographic area or areas: "Trademark" means any trademark, logo, or service mark, whether or not registered, used to represent or describe the Products of Manufacturer, as set forth in Attachment E.


Appointment. Manufacturer hereby appoints Distributor as Manufacturer 's nonexclusive distributor of Products in the Territory, and Distributor accepts that position. It is understood that Manufacturer cannot lawfully prevent its distributors located elsewhere from supplying Products for sale or use within the Territory and that it has no obligation to do so.

Referrals. If Manufacturer or any Affiliate is contacted by any party inquiring about the purchase of Products in the Territory, Manufacturer shall, or shall cause that Affiliate to, refer such party to Distributor.

Relationship of Parties. Distributor is an independent contractor and is not the legal representative or agent of Manufacturer for any purpose and shall have no right or authority (except as expressly provided in this Agreement) to incur, assume or create in writing or otherwise, any warranty on the part of Manufacturer.Manufacturer shall not exercise any control over any of Distributor's employees, all of who are entirely under the control of Distributor. Distributor shall be responsible for the acts and omissions of Distributor's employees. Distributor shall, at its own expense, during the term of this Agreement and any extension thereof, maintain full insurance under any Workmen's Compensation Laws effective in the state or other applicable jurisdiction covering all persons employed by and working for it in connection with the performance of this Agreement, and upon request shall furnish Manufacturer with satisfactory evidence of the maintenance of such insurance. Distributor accepts exclusive liability for all contributions and payroll taxes required under Federal Income Tax Law, Federal Social Security Laws and State

Unemployment Compensation Laws or other payments under any laws of similar character in any applicable jurisdiction as to all persons employed by and working for it. Nothing contained in this Agreement shall be deemed to create any partnership or joint venture relationship between the parties.

Sale of Products by Distributor. Distributor shall use its best efforts to distribute the Products and to fully develop the market for the Products within the Territory. The parties agree that if Distributor's best efforts are used as provided in this Section, a minimum of _______ Products ("Annual Market Potential") will be purchased and distributed in the Territory during the first year of this Agreement. At the beginning of each subsequent year the parties will consult together in good faith and agree on the Annual Market Potential applicable to that year; provided, however, that if they cannot agree, the Annual Market Potential for the immediately Preceding year will apply to the current year.

Competing Products. Distributor agrees that it will not distribute or represent any Products in the Territory that compete with the Products during the term of this Agreement or any extensions thereof.

Advertising. Distributor shall be entitled, during the term of the distributorship created by this Agreement and any extension thereof, to advertise and hold itself out as an authorized Distributor of the Products. At all times during the term of the distributorship created by this Agreement and any extension thereof, Distributor shall use the Trademarks in all advertisements and other activities conducted by Distributor to promote the sale of the Products. Distributor shall submit samples of all proposed advertisements and other promotional materials for the Products to Manufacturer for approval and Distributor shall not use any such advertisements or promotional materials without having received the prior written consent of Manufacturer to do so. Distributor shall not, pursuant to this Agreement or otherwise, have or acquire any right, title or interest in or to Manufacturer's Trademarks.

New Products. If Manufacturer or any Affiliate now or hereafter manufactures or distributes, or proposes to manufacture or distribute, any product other than the Products, Manufacturer shall immediately notify, or cause such Affiliate to notify, Distributor of that fact and of all details concerning that product. Distributor may request from Manufacturer distribution rights for that product in the Territory, or any portion thereof, and if so requested, Manufacturer shall grant, or shall cause the subject Affiliate to grant, such distribution rights to Distributor on terms and conditions no less favorable than those provided in this Agreement with respect to Products. If Distributor does not obtain those distribution rights or obtains them only for a portion of the Territory, and Manufacturer or an Affiliate later desires to offer those distribution rights for the Territory or any portion thereof to another party, Manufacturer shall first, or shall cause such Affiliate to first, make that offer in writing to Distributor on terms and conditions which shall be specified fully in that offer. That offer shall contain a full description of the subject product and its operation. Distributor may request, and Manufacturer shall promptly provide, or shall cause such Affiliate promptly to provide, further information concerning the product or the offer. If Distributor fails to accept such offer, Manufacturer or the Affiliate may then offer the product to another party for distribution in the Territory, but may not offer it on terms and conditions more favorable than those offered to Distributor. If Manufacturer or the Affiliate desires to make a better offer to another party, Manufacturer shall first, or shall cause the affiliate first to, make such better offer to Distributor in accordance with the procedure set forth above.

Distributor Sales, Service and Storage Facilities. Distributor shall, at its expense, engage and maintain a sales, service and parts handling organization in the Territory, staffed with such experienced personnel as are necessary to enable distributor to perform its obligations under this Agreement. Distributor shall, at its expense, maintain facilities and personnel in the Territory that will enable it promptly and satisfactorily to perform, at a reasonable price, all inspection and other necessary servicing of Products sold by Distributor. To assist Distributor in the discharge of this service and maintenance function, Manufacturer shall provide service and maintenance training, without charge, to any reasonable number of Distributor's personnel as Distributor shall designate. Distributor shall, at its expense, at all times store and maintain its inventory of Products in accordance with current, applicable instructions issued by Manufacturer from time to time. Distributor shall send notice to Manufacturer, during the term of the distributorship created by this Agreement and any extension thereof, prompt written notice of the address of each location at which products are stored, and the address of each facility established by Distributor to sell and service the Products. Manufacturer may, through its designated agent, inspect all such locations and facilities and the operations conducted therein at any time during normal business hours.

Confidential Information. Technical data, business data, Product ingredients, marketing information as well as technical instructions pertaining to the Products are recognized by Distributor to be secret and confidential and to be the property of Manufacturer. Those items shall at all times and for all purposes be held by Distributor in a confidential capacity and shall not, without the prior written consent of Manufacturer, (i) be disclosed by Distributor to any person, firm or corporation, excepting those salaried employees of Distributor who are required to utilize such items in connection with the sale, inspection, storage or delivery of Products during the term of the distributorship created by this Agreement or any extension thereof, or (ii) be disclosed to any person, firm or corporation, or copied or used by Distributor, its employees or agents at any time following the expiration or termination of this Agreement or any extension thereof. Manufacturer ay require as a condition to any disclosure by Distributor pursuant to this Section that any salaried employee to whom disclosure is to be made sign a confidentiality agreement, enforceable by Manufacturer, containing terms satisfactory to Manufacturer.


Purchase of Product. Distributor shall purchase its requirements for the Products from Manufacturer. Such requirements shall include purchasing and maintaining an inventory of Products that is sufficient to enable Distributor to perform its obligations hereunder, and at least one hundred (100) samples of the Goods and Beverages.Manufacturer shall supply to Distributor sufficient Products to enable Distributor to meet the full demand for Products in the Territory, as set forth in Exhibit C. All orders for Products transmitted by Distributor to Manufacturer shall be deemed to be accepted by Manufacturer at the time such orders are received by Manufacturer to the extent that they are in compliance with the terms of this Agreement and Manufacturer shall perform in accordance with all accepted orders. Manufacturer shall confirm its receipt and acceptance of each order within five (5) days of receipt of the order.

Purchases for Resale. All Products purchased by Distributor shall be purchased solely for commercial resale excepting those Products reasonably required by Distributor for advertising and demonstration purposes.

Order Procedure. Each order for Products issued by Distributor to Manufacturer under this Agreement shall identify that it is an order and shall further set forth the delivery date or dates and the description and quantity of Products which are to be delivered on each of such dates. An order for Products shall not provide a delivery date less than ten (10) days after the date that order is delivered to Manufacturer. The individual contracts for the sale of Products formed by Distributor's submission of orders toManufacturer pursuant to the terms and conditions hereof shall automatically incorporate, to the extent applicable, the terms and conditions hereof, shall be subject only to those terms and conditions (together with all terms in orders which are contemplated by this Agreement) and shall not be subject to any conflicting or additional terms included in any documents exchanged in connection therewith. Notwithstanding anything in this Section, Manufacturer and Distributor may, by written agreement, modify the terms and conditions of this Agreement.

Cancellation of Orders. All cancellation of orders by Distributor shall be in writing, or if not initially in writing, shall be confirmed in writing. If Distributor cancels an order, which has been accepted by Manufacturer, Distributor shall reimburse Manufacturer for any cost incident to such order incurred by Manufacturer prior to the time it was informed of the cancellation.

Purchase Price. The prices for Goods, Beverages and Marketing Equipment, and any discounts applicable thereto, are set forth in Exhibit B. All prices are F.O.B. the Delivery Point. If the price for any Product is not set forth on Exhibit B and Distributor nevertheless orders such a Product from Manufacturer, the parties hereby evidence their intention thereby to conclude a contract for the sale of that Product at a reasonable price to be determined by the Parties mutually negotiating in good faith.

Price Changes. Manufacturer reserves the right, in its sole discretion, to change prices or discounts applicable to the Products. Manufacturer shall give written notice to Distributor of any price change at least five (5) days prior to the effective date thereof. The price in effect as of the date of Distributor's receipt of notice of such price change shall remain applicable to all orders received by Manufacturer prior to that effective date.

Packing. Manufacturer shall, at its expense, pack all Products in accordance with Manufacturer 's standard packing procedure, which shall be suitable to permit shipment of the Products to the Territory; provided, however, that if Distributor requests a modification of those procedures, Manufacturer shall make the requested modification and Distributor shall bear any reasonable expenses incurred by Manufacturer in complying with such modified procedures which are in excess of the expenses which Manufacturer would have incurred in following its standard procedures.

Internet Distribution. The distributor shall not have the rights to distribute the Products through ecommerce. The distributor may market its services or collect customer data through the internet.

Delivery: Title and Risk of Loss. All deliveries of Products sold by Manufacturer to Distributor pursuant to this Agreement shall be made F.O.B. the Delivery Point, and title to and risk of loss of Products shall pass from Manufacturer to Distributor at the Delivery Point. Manufacturer shall be responsible for arranging all transportation of Products, but if requested by, Manufacturer Distributor shall, at Manufacturer 's expense, assist Distributor in making such arrangements. Manufacturer shall also procure insurance for the transportation of the Products, and such insurance shall be of a kind and on terms current at the port of shipment. In the event that Inspection and Acceptance. Promptly upon the receipt of a shipment of Products, Distributor shall examine the shipment to determine whether any item or items included in the shipment are in short supply, defective or damaged. Within ten (10) days of receipt of the shipment, Distributor shall notify Manufacturer in writing of any shortages, defects or damage, which Distributor claims existed at the time of delivery. Within thirty (3) days after the receipt of such notice, Manufacturer will investigate the claim of shortages, defects or damage, inform Distributor of its findings, and deliver to Distributor Products to replace any which Manufacturer determines, were in short supply, defective or damaged at the time of delivery. Unless notice is given as provided in this Section, Distributor shall be deemed to have accepted such Products and to have waived all claims for shortages, defect or damage.

Payment. Upon delivery and acceptance of Products, Manufacturer may submit to Distributor Manufacturer's invoice for those Products. Distributor shall pay each such proper invoice within ten (10) days after Distributor's receipt of that invoice. Payment shall be made in United States dollars to a bank account to be notified in writing by Manufacturer to Distributor.

U.S. Export Control. Manufacturer's obligations to sell and deliver Products shall be subject to such United States laws and regulations as shall, from time to time, govern the sale and delivery of goods for export from the United States.



TITLE: ______________________________

NAME: _______________________________











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