A successful SEO strategy requires a starting point, and for most of us, that means an SEO audit. Unfortunately, many are more confused by their audit than they are by their initial SEO’s question, but that’s about to change.
As anSEO professional, I know that you cannot move forward until you have a solid, actionable plan, and you cannot have a plan without solid,
actionable research and data, which is exactly what an SEO audit’s is supposed to be.
I highly recommend that a business outside of the SEO or digital marketing industry outsource their SEO audit instead of trying to do it themselves. However, there are some who can do it with their in-house digital marketing team or tech team if they have the know-how and resources.